A problem well stated is a problem half solved.

My name is Charlie and I state business problems, partner with brand teams to solve them,
& coordinate further with cross-functional teams to implement those solutions. That means my titles are typically variations on Director of Consumer Insights & Strategy, Brand Marketer, Creative Strategist, or Audience Researcher.

My process combines business, creative, brand, and consumer research insights
with disciplines such as hiring, behavioral change, subcultural studies, and my background in entertainment.

At work I love:
1. working directly with stakeholders and investors to assess problems,
2. meeting ambiguity with strategic opportunity, and
3. strategy leaving the slides to implement as many win-win-wins as possible.

But you’re here for a specific reason: where are you in your problem solving process?

Tell me about it:
charlietrickeystrategy@gmail.com